See how much ARR your team is closing between renewals
Closed-won mid-contract ARR, owner leaderboard, and weekly close rate — distinct from the renewal window
Agent layer · coming later · the foundation is free to start today
Mid-Contract Velocity
Track expansion ARR closed between renewals
What you get
Total mid-contract ARR closed in the selected period with period-over-period comparison
Deal count and average deal size for the period
Owner leaderboard ranked by mid-contract ARR
Weekly closed-won ARR sparkline for the last 26 weeks
Open mid-contract pipeline: count and ARR of in-flight deals
Delivered on demand. Run for any period to see your mid-contract expansion performance: how much closed, who closed it, and how the pace is trending.
Live demo · sample data from a real CRM we connected
See Mid-Contract Velocity on a real-shaped portfolio.
Pick a sample book. Run the agent. See the output it would produce, in the same shape as on your real CRM.
Static health scores miss the trajectory. Velocity shows you which accounts are accelerating, which are stalling, and which to bet on for expansion.
Click “Run on sample” to see the output Mid-Contract Velocity produces.
Output renders the same way on your real CRM data. This preview uses sample accounts.
How It Works
Up and running in under 2 minutes
Connect Your CRM
One-click OAuth. Read-only access to deal data. Works on your data as-is. No special pipeline configuration required.
Choose Your Period
Select the analysis window: this month, this quarter, last quarter, or trailing 12 months.
Get Your Mid-Contract Report
Hero metrics, owner leaderboard, weekly sparkline, and top closed-won deals, all for expansion closed between renewals.
The Difference
Stop guessing. Start knowing.
Without Mid-Contract Velocity
Mid-contract expansion is lumped into the same pipeline as renewal ARR, so the between-renewal motion is invisible
No way to see which owners are driving expansion between renewals vs at renewal time
Weekly close-rate trends require manual calculation from raw deal data
The VP asks how much expansion closed mid-contract this quarter and no one has the number
With Mid-Contract Velocity
Mid-contract ARR tracked separately with its own metrics and trending
Owner leaderboard shows who's building the between-renewal motion and who isn't
Weekly sparkline shows whether the mid-contract pace is accelerating or flattening
Period-over-period comparison available in one run for any window
Capabilities
What's Inside
Mid-Contract Classification
Deals are classified as mid-contract when they contain expansion signals and close more than 30 days from any renewal window, automatically separated from renewal ARR.
Owner Leaderboard
Top owners ranked by mid-contract ARR closed in the selected period, showing who's driving the between-renewal expansion motion.
Weekly Close-Rate Sparkline
Trailing 26-week view of closed-won mid-contract ARR, showing whether the pace is accelerating, steady, or declining.
Period Selector
Run for this month, this quarter, last quarter, or trailing 12 months, with period-over-period deltas for each.
Built for you if…
You're a VP of CS or CRO who wants mid-contract expansion tracked as its own motion
You're a CS leader building the case that between-renewal expansion is a real revenue lever
You're managing a team and want to coach on mid-contract performance with data
You're in RevOps and need to separate expansion ARR from renewal ARR in your reporting
If you can't see the mid-contract motion, you can't build it.
Free to start · no credit card · connect your CRM in one click
Common Questions
Deals are classified as mid-contract when they contain expansion signals (usage-related keywords, seat additions, module upgrades) and close more than 30 days away from any renewal deal by the same owner. The classification runs automatically.
The agent classifies deals based on deal name, amount changes, and proximity to renewal windows, not pipeline stage. A dedicated expansion pipeline improves accuracy but isn't required.
Yes. Every metric in the report includes a period-over-period comparison, so you can see whether mid-contract ARR is growing, flat, or declining relative to the prior period.
Start free and see results in 2 minutes
Connect your CRM and BaseCommand goes to work across your portfolio: health scoring, dashboards, and renewal reports on the data you already have. Mid-Contract Velocity is part of the always-on agent layer coming later.
Free to start. No credit card.
Agent layer · coming later · the foundation is free to start today
Free to start · no credit card · see pricing