The renewal motion, run for you

Connect your CRM. Command your Base.

Background agents run the renewal motion across your entire install base, draft the next move on every account, and queue it in your Inbox. You approve what goes out. Nothing reaches a customer until you release it.

See what lands in your Inbox ↓

One subscription. Everything here is included.

The agents run the motion. You run the decisions.

1

Connect your CRM

One-click OAuth, read-scoped. Works on your data as-is. No migration, no cleanup.

2

Producers run on a schedule

They read every account and compute health, risk, and renewal timing from what you have.

3

Drafted moves land in your Inbox

Each is a decision you approve or adjust. Nothing sends until you release it.

This is what you wake up to.

An illustrative Inbox: drafted moves on a sample book.

Northwind

Champion Watch

Drafted move

Champion went quiet and a leadership change just hit. Drafted a re-thread email to your backup contact.

Draft

Hi Dana, congrats on the new role. With Priya moving on, I wanted to make sure the rollout stays on track ahead of your renewal. Do you have 20 minutes next week?

Adjust before you send

Acme

Proactive Outreach

Drafted move

Renews in 47 days with no active cadence. Drafted a warm proactive check-in.

Draft

Hi Marcus, your renewal is coming up and I want it to be a non-event. Quick note on what your team has shipped this year, plus a couple of things worth a look before we talk terms.

Adjust before you send

Vertex

Expansion Trigger

Drafted move

Funding round closed. Drafted an expansion opener to the budget owner.

Draft

Hi Lena, saw the Series B, congratulations. As the team scales, a few customers your size move to the growth tier around this point. Worth a short conversation about what that looks like for Vertex?

Adjust before you send

Cortex

Outreach Specialist

Drafted move

An inbound reply has been sitting three days. Drafted the response.

Draft

Hi Sam, thanks for flagging the seat question. You can add seats mid-term and we true-up at renewal; here is exactly how that math works for your plan…

Adjust before you send

You read, adjust, release. Nothing reaches a customer until you do.

Every card came from a named capability. Here they are.

One subscription. Every capability included. New ones ship into your account automatically.

Watch the book

Health across every account, and a flag the moment a champion goes quiet.

Customer Health Monitor

Drafts → your Inbox

Portfolio-wide health scores for every account — not just renewals — using standard your CRM data

See it run →

Champion Watch

Drafts → your Inbox

Fuses a champion-risk meeting signal with an external leadership-change signal on the same account and drafts a tactful re-thread email to a backup stakeholder

Run the renewal motion

The cadence, the proactive touch, the reply that was sitting in the inbox.

Renewal Cadence Orchestrator

Drafts → your Inbox

120/90/60/30/0-day cadence framework with role + CC matrix, multi-year anchor language, early-renewal incentive logic

See it run →

Proactive Outreach

Drafts → your Inbox

For renewals with no active cadence, drafts a brief, warm proactive check-in email and emits it for review

Outreach Specialist

Drafts → your Inbox

Reads matched inbound email threads, decides which warrant a reply, and drafts the response for review

Renewal Quote

On demand

Multi-year pricing variants with stacked-uplift math, an AI-authored anchor recommendation, and expansion add-ons — rendered inside the your CRM quote the customer receives

See it run →

Walk in prepared

The full story on any account, meeting, or quarter, on demand, in seconds.

Account Brief

On demand

Complete account intelligence in 30 seconds — health score, stakeholder map, risk signals, and actions

See it run →

Meeting Brief

On demand

Complete meeting brief for any customer conversation in 60 seconds — adapted to the meeting type

See it run →

QBR Report

On demand

Complete QBR document from your CRM data in 60 seconds

See it run →

Grow the accounts you already have

Expansion the team is too heads-down to work, surfaced and drafted.

Expansion Scout

Drafts → your Inbox

Ranked expansion opportunities with revenue estimates and recommended approach

See it run →

Expansion Trigger

Drafts → your Inbox

Catches a fresh growth event on a customer account and drafts an expansion-opener email to the budget owner

Mid-Contract Scout

On demand

Ranked mid-contract expansion opportunities — accounts >60 days from renewal with signals-driven upside estimates

See it run →

Mid-Contract Cadence Orchestrator

Drafts → your Inbox

90/180/270-day touch cadence per account, QBR triggers, and accounts overdue for a mid-contract check-in

See it run →

Prove the number

NRR and the between-renewal motion, computed live, not assembled by hand.

NRR Command Center

On demand

Live NRR waterfall with component breakdown, cohort analysis, and trending from your your CRM data

See it run →

Mid-Contract Velocity

On demand

Closed-won mid-contract ARR, owner leaderboard, and weekly close rate — distinct from the renewal window

See it run →

Some moves are drafts you send. Some just show you the number.

Draft-and-approve producers (cadence, outreach, champion saves) emit a move you release. Read-and-report producers (Account Brief, Meeting Brief, QBR Report, NRR Command Center, Mid-Contract Velocity) compute and surface; they never touch a customer.

Watch a producer work. No signup, no OAuth.

Pick a capability and watch it run against sample data from a real CRM we connected.

Try a live demoNo signup, no OAuth.

No data project. No cleanup. It reads what's there.

Works as-is

Connect your CRM and BaseCommand resolves a coherent renewal view from whatever shape your data is in, even when deals aren’t linked to companies. It stitches the associations back together itself.

Computes the gaps

Renewal health, churn risk, and renewal timing are rarely sitting in clean fields. BaseCommand computes them from the data you do have, and every brief shows its reasoning.

You approve the moves

Background agents draft the next move into your Inbox: a brief, a health call, an outreach email. Nothing reaches a customer until you release it.

One subscription. The whole motion.

$25/mo founder rate · everything included · cancel anytime

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Everything included · founder pricing·$25/mo

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